Welcome to Veera India and thank you for your interest in our story.

I am Neha Singh and I created Veera to honour the courage and sacrifice of our soldiers and to support the families who carry their legacy with strength. Growing up close to the armed forces community, I witnessed both the pride and the quiet challenges behind every uniform. I am deeply grateful for the legacy I was born into and married into, and Veera is my way of giving back, in memory of many and in honour of all.

Drawing from my deep experience in communications and brand strategy, I built Veera as a purpose-led house of design rooted in gratitude, heritage, and impact. Our craftsmanship spans jewellery, apparel, and future collections, each created or curated with intention and meaning.

Every purchase directly supports the wives of fallen soldiers and physically disabled veterans.